UP Cesar E.A. Virata

School of Business

The Cesar E.A. Virata School of Business (VSB) of the University of the Philippines in Diliman is the leading institution in management education in the Philippines. Established as the College of Business Administration in 1916, it has since been at the forefront of the formation of national business and educational leaders and breakthrough business research, all in pursuit of academic excellence.
Learn more about our academic and research programs.

News & Announcements

Professorial Chair Lecture on 20 December 2021, 11:00AM

https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

Schedule of VSB Faculty Grant Lectures for December 2021

Impact of Various Financial Responses on COVID-19 Recovery

Prof. Josel Richa Ann Rivera

December 20, 8:30AM

https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)


The Regulation of Water Distribution Services in Metro Manila: 2018-2021
Novellino Wines Professorial Chair

Dr. Ben Paul B. Gutierrez

December 20, 2021 11:00AM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

The effects of microtransactions in triple A console games on electronic word-of-mouth: A study on Playstation 4 metacritic game reviews

Dr. Timothy Zarco

December 20, 6:00PM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)


Risk measures during extreme events: some Philippine examples

Dr. Ivy Suan

December 21, 8:30AM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

Active vs Passive Funds: The Philippine Case

Prof. Karen Jonas

December 21, 10:00AM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

A comparison of the degrees of operating and financial leverage of Philippine listed firms before and during the pandemic

Prof. Daniel Vincent Borja

December 21, 1:00PM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

Can NFTs 'make money'? An assessment of select non-fungible tokens using traditional investment metrics

Prof. Ramon Carlo Pio Roda

December 21, 2:30PM
https://up-edu.zoom.us/j/82852810049
(ID: 828 5281 0049, Passcode: facgrant)

Admission to the VSB Ph.D. Program, AY 2022-23

Professorial Chair Lecture on 13 December 2021

up-edu.zoom.us/j/82387735944
(ID: 82387735944, passcode: 02210077)

Faculty Promotions for 2021

Congratulations to the VSB Faculty who have received promotions as part of the 2021 Faculty Merit Promotions and Sagad Awards!

Department of Business Administration

  • Erik Paolo Capistrano – Professor (cross-rank)

  • Dave Centeno – Professor (cross-rank)

  • Maria Regina Lucia Lizares – Associate Professor (within rank)

  • Luis Diego Lee – Assistant Professor (within rank)

Department of Accounting and Finance

  • Daniel Vincent Borja – Professor (within rank)

  • Debbie Chua Bun Pho – Associate Professor (within rank)

  • Joselito Florendo – Associate Professor (within rank)

  • Mia Rey – Associate Professor (within rank)

  • Dani Rose Salazar – Associate Professor (within rank)

  • Ivy Suan – Associate Professor (within rank)

  • Diogenes Dy - Assistant Professor (within rank)

  • Raniel Pamatmat - Assistant Professor (within rank)

  • Al-Habbyel Yusoph - Assistant Professor (within rank)

  • Ma. Angelica Esmera Calso - Instructor (within rank)

Sagad Awards (for faculty members with Professor 12 rank)

  • Carlos Bautista (Department of Accounting and Finance)

  • Arthur Cayanan (Department of Accounting and Finance)

  • Ben Paul Gutierrez (Department of Business Administration)

UP Professors Emeriti on the Banning of "Subversive" Books

"We, Professors Emeriti at the University of the Philippines, express our strongest support for the University Council of UP Diliman in its protest against the recent memorandum issued by the Commission on Higher Education in the Cordillera Administrative Region urging libraries in that region to remove “subversive” books and materials from their collections ... " ( continue reading )

VSB Virtual Recognition Ceremonies 2021

The 2021 Recognition Ceremony of the Virata School of Business is going to be held this coming Sunday, July 25, 2021 at 3:00pm and will be livestreamed on YouTube at https://tinyurl.com/VSBGradLive.

Announcement of New Program Directors, 2021

UP Diliman Chancellor Fidel R. Nemenzo appointed the following faculty members as Program Directors of the Cesar E.A. Virata School of Business:
Asst. Prof. Mikhael Anjelu MaganaUndergraduate Programs Director(effective July 9, 2021 to July 31, 2022)
Asst. Prof. Josel Richa Ann RiveraMBA/MS Finance Programs Director(effective July 9, 2021 to July 31, 2022)
Assoc. Prof. Dave CentenoPhD Program Director(effective Aug 1, 2021 to July 31, 2022)

Officer-in-Charge, Virata School of Business

UP Diliman Chancellor Fidel R. Nemenzo appointed Prof. Adeline A. Pacia, Vice Chancellor for Administration, Officer-in-Charge of the Cesar E.A. Virata School of Business, for 90 days, effective July 9, 2021, unless otherwise further amended.

2020 UP VSB Distinguished Alumni Awardees

The UP VSB Faculty congratulates the three 2020 Distinguished Alumni Awardees (DAA) – Corazon Nenita C. Pangan, Eugene T. Tan, Stella Marie B. Santos.

Sixteen candidates for the DAA were submitted to the Board of Judges composed of Dr. Lingling Patalinghug (Professor Emeritus), Eduardo Francisco (President, BDO Capital), Estelita Aguirre (Executive Dir, Philippine Institute of Accountants), Joel Tan-Torres (Dean), and Arturo Ilano (College Secretary). The Board of Judges shortlisted eight candidates for UP VSB Faculty’s further deliberation and confirmation. Congratulations once again!

The complete list of the distinguished alumni awardees can be found here: http://vsb.upd.edu.ph/alumni.

UP/VSB Academic Calendar

UP VSB MBA/MSFin Academic Calendar

Get updates about the school only from our official social media:

The UP VSB Faculty is one with concerned members of the UP Diliman community in adamantly protesting affronts against academic freedom, collegiality in decision-making, and democratic governance in the university. Learn more about the position of the VSB Faculty through the links below:

https://upd.edu.ph/defend-up-diliman/
  • Position Papers of UP VSB Faculty on Governance and Administrative Issues in the School: